3 Parts of Rewriting for Excellence

Writing clearly and effectively is difficult — in fact, there’s no chance that you’ll get it right the first time….which is why you get to rewrite. Rewriting isn’t about fixing your mistakes, rewriting is about adding excellence. Here’s a three-part plan for doing rewriting right.My buddy Mal Stiefel once said he was never at a loss for words […]
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Two Essential Skills for Technical Writing – Told Through A Love Story.

Here are three lists showing the five (or six) essential skills for explaining technical information successfully. All of those lists leave out the most important skill though, as the love story of a couple at a museum demonstrates. Here are three stories that probably don’t seem to have much to do with communicating “complicated stuff” effectively but, I […]
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Two Steps to Ensure Your Document is Read

Here are the four facts that describe how people actually read your business or technical document – and, based on those facts, the one tool you need to get your potential audience to actually read your document. Here’s a fact we don’t think about much: Unlike you, your readers haven’t read your document. As a result, […]
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Getting People to Read Your Document

The picture is what people mean by “information overload:” crushed by incoming documents. But, unlike the person in the picture, in real life when people have too much information to deal with, they pick and choose what they’ll take the time to read. Most people won’t let themselves be buried and they’ll avoid that fate […]
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Project-Managing Your Writing

Wouldn’t you like to write better contract proposals, business plans, executive summaries, recommendation reports and internal business communications, such as e-mail? The element of persuasion is what sets business writing apart from other forms of writing. Professional business writing convinces your audience to do what you want, even though there may be initial resistance. You […]
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