Marketing: Four Steps in Communicating to Sell

There’s a simple four step process involved in convincing others to invest in you, your ideas, or your product. The major problem is that people get the steps in the wrong order…and skip the last step, which is critical. While I’ve written before about changing people’s minds, sometimes you want to go beyond that. Sometimes, […]
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Attending the APMG-Sponsored Webinar on the PRINCE2 Business Case this Wednesday, 15 Oct 2013?

Sure can be difficult to justify your project when you don’t define and agree upon the business reasons why that project is being done in the first place.  The PRINCE2 Business Case allows you to do just that by documenting and tracking the business justification for your project.  Experienced project managers use the PRINCE2 Business […]
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Preparing to Elicit Requirements

Experienced business analysts and project managers know how important it is to plan your work activities before you start doing them.  Planning doesn’t have to take a lot of time in order to be helpful.  Perhaps you sit down with your business analysis team and divvy up the requirements work for the week or have […]
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Closer Look: The Enterprise Analysis Knowledge Area

Preparing for the IIBA’s CBAP® or CCBA™ certification exam can sure be a lot of work! One recommended thing you should know backwards and forwards before sitting your exam is the six knowledge areas and their associated tasks. Here’s yet another BABOK® Guide knowledge area for you to get familiar with: Enterprise Analysis. The Enterprise Analysis knowledge area […]
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Identifying Project Assumptions and Constraints

Project assumptions and constraints show up frequently in our day-to-day business operations. Successful project managers and business analysts keep an eye out for the assumptions and constraints present on their projects.  After all, they can impact your project across a number of variables, including your project requirements and your resulting solution.  Given the risks that can arise from project […]
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